Job Description

Associate Manager, Investment, Search at Rise summary:

The Associate Manager, Investment, Search at Rise leads a team focused on developing and executing digital search media strategies to optimize client campaign performance and portfolio growth. This role involves strategic planning, campaign optimization, reporting, team management, and client communication while staying current with industry trends and new technologies. The position emphasizes employee development, process improvements, and collaboration across teams to deliver data-driven omnichannel media solutions.

Associate Manager, Investment, Search at Rise summary:

The Associate Manager, Investment, Search at Rise leads a team in digital search media strategy and campaign execution, ensuring accuracy and growth for client portfolios. This role involves developing search strategies, managing tactical media planning, reporting, and optimizing campaigns aligned with client business goals. Additionally, the position includes employee development, process improvement, client communication, and staying current with industry trends and technology advancements.

Rise is an award-winning , full-service Media Agency of Record that is backed by data and powered by people. We create omnichannel experiences using our proprietary tech stack and advanced analytics capabilities to help solve the unique struggles brands face today. This approach, with transparency at its core , specializes in omnichannel media, commerce and retail media, advanced in-home media, as well as content and creator marketing.
We offer "Risers" the opportunity to work in an ever-evolving industry that will foster learning and development, provide an innovative work environment with diverse projects and clients, career advancement paths a collaborative team environment, corporate social responsibility initiatives, an inclusive and diverse culture, plus association with a reputable media agency. We're looking for talent like you who can continue to elevate our work and culture.

The Associate Manager, Investment, Search is responsible for effectively supervising a team and set of clients with a focus on accuracy, growth, and innovation. The ideal candidate will have a demonstrated track record of tactical channel expertise and possess a solid understanding of channel strategy and goals. As a supervisor, the Associate Manager will oversee employee development and retention, including training and goal setting, and lead the team in ensuring that the tactical execution of media planning, placement, and reporting (including post-buy and financial reconciliation) are handled with accuracy and timeliness. This role is client-facing.

Key Responsibilities:

• Maintain and grow assigned client portfolio; coordinate / collaborate with internal teams, including search leadership, throughout each planning cycle
• Participate in the development of search strategies utilizing knowledge, experience, and strong analytical skills to extract insights from campaign data and provide well-developed quantitatively based recommendations
• Create presentations, regular reporting, and other documents for client use in the evaluation and approval of search campaigns
• Participate in the development of, and lead the implementation for, search campaign targeting and measurement strategies, across all relevant search mediums, ensuring alignment to client business goals
• Implement strategic action plans for achieving and measuring campaign success; identify KPIs, processes for measurement, and optimization strategies
• Own performance accuracy for campaign execution, optimization, and insights for all assigned clients
• Develop processes to help improve efficiency of the team; scale processes across greater search practice
• Keep agency counterparts and clients up-to-date on industry trends and technology partners, seeking out opportunities to vet and test new technologies
• Responsible for managing a team of direct reports (remote and across all Rise locations)
• Accountable for all aspects of team oversight, including employee onboarding, employee training, employee performance (accountability and behavior), employee retention
• Overall control of workflow and assigned responsibilities within the team; oversee the progress of all projects and provide assistance, where necessary, to ensure timely completion; quickly and tactfully troubleshoot employee and client issues
• Collaborate with leadership and peers to develop solutions that will enhance our operational efficiency, tools, and systems, and improve current workflows
• Watch and check search media trends, tools, technologies, and recommend direction for investment and implementation
• Represent Rise to vendor reps to analyze value and applicability of media vehicles/tactics for plan consideration as needed
• Participate in vendor meetings with current and potential partners

Education: Bachelor’s degree (communications, marketing, advertising, or business)

Experience:

• 4+ years relevant work experience in digital / search media preferred; agency experience a plus
• Expert usage of Microsoft Office suite, with strong emphasis on Excel
• Experience building media plans and determining budget allocation on a yearly and monthly basis using different forecasting methodologies
• Experience developing and managing high performance teams a plus
• Strong relationships with publisher and technology partners
• Advanced knowledge of the importance and role of search within a media plan and how to leverage its strengths
• Proven ability to convert and implement strategic plan directions into flawless tactical executions
• Demonstrated understanding of media planning concepts such as reach, frequency, frequency management, impression share, ROI, ROAS, and other KPIs

Certificates, Licenses, Registrations:

• Certificates in Google and Microsoft platforms required; experience with other digital platforms a plus
• Advanced level understanding of paid search tactics including text search, PLAs, CSEs, GDN, GSP, and YouTube as well as any associated ad tech

Knowledge, Skills & Abilities:

• Strong analytical capabilities with aptitude to understand technical nuances associated with various media buying platforms in order to improve client results
• Proven experience in developing ongoing processes that positively impacted the profitability / efficiency of an account / team
• Establishes self as a trusted resource by developing relationships with key internal and external stakeholders
• Superior oral and written communication skills; focus on fostering strong, collaborative relationships at a tactical level
• High comfort level participating in brainstorms and ideation sessions
• Ability to work with a team to think tactically and execute accurately in order to align media execution with client needs
• Passion and desire to continue media and channel education by completing ongoing training and certification programs for platforms, media, leadership and other business skills

Travel: <5%

Employees can be expected to be paid an annualized salary range of $66,000.00-$85,000.00, based on variations in knowledge, skills, experience and market conditions.

Rise and Quad are proud to be an equal opportunity employers. We are committed to creating a place of belonging — a space where employees do not need to sacrifice who they are to exist and grow in our workplace. Rise and Quad do not discriminate on any unlawful basis including race, religion, color, national origin, disability, gender, gender identity, sexual orientation, age, marital status, veteran status, genetic information, or any other basis prohibited by applicable federal, state, or local laws. Rise and Quad also prohibit harassment of applicants and employees based on any of these protected categories.

Keywords:

digital media management, search engine marketing, media planning, campaign optimization, client portfolio management, team leadership, media analytics, paid search tactics, media buying, performance reporting

Keywords:

digital media management, search engine marketing, media planning, campaign optimization, client portfolio management, team leadership, media analytics, paid search tactics, media buying, performance reporting

Job Tags

Full time, Work experience placement, Work at office, Local area, Remote work,

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